Networking 101

March 12, 2008

Generation Y is the known as the most networked generation ever. Meaning we maintain connections with persons from our past over longer periods of time and often look for opportunities to connect with new folks. Facebook and LinkedIn are standards at this point and we use them to reach out and digitally touch (or poke in Facebook speak) friends from past, present, and into the future.

Unfortunatley for the enterprise, all this personal networking is one factor that leads to higher turnover of younger employees. It is nothing new to get a job through a close friend but what has changed is the medium job inquiries are received and how close that friend actually is. It is not uncommon for me to get a Facebook invite from a “friend” in my network looking for applicants or to get a LinkedIn question from a headhunter who queried something in my profile. I think part of being so highly networked is our willingness to post personal information all over the Web in various forms and locations. The social networks facilitate the sharing of this information and opens the discussion about employment opportunities.

It’s not just social networks either. Maybe some of you out in the blogosphere have given or received job offers based on a blog. Maybe you’ve initiated a conversation with someone based on their expertise shown in a discussion forum.  Simply put, Millennials continue to make their mark all over the Web, continually expanding their networks; one page, one profile, one post at a time.

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